The assignment involved creating a storyboard and instructional video for the Toyota Wholesale Parts website, "Where the Pros Go" for Genuine Toyota Parts. The video aimed to guide users through the website's features and benefits, emphasizing the ease of accessing high-quality, genuine parts. The project was recognized with a Telly Award in the "Promo", "How-to" and "Instructional" categories for its clear, engaging content and effective communication of the website's value.

This project established a strong online presence for Toyota Truck Nation by targeting truck enthusiasts, fleet managers, and loyal Toyota truck owners. It included the creation of engaging email marketing campaigns, digital ad banners, and a customizable Truck Nation website. The goal was to increase brand visibility, engage this dedicated audience, and drive traffic to the site with tailored content, exclusive promotions, and offers designed specifically for Toyota truck owners and enthusiasts.

I was tasked with designing the Toyota Wholesale Parts Mobile Site, focusing on UI, UX, and prototyping to ensure an intuitive and seamless experience for users. The goal was to optimize the site for mobile devices, making it easy for professionals to navigate and quickly access genuine Toyota parts. The design prioritized user-friendly interfaces and efficient functionality, streamlining the parts ordering process for a smooth and effective mobile experience.

The project involved designing the UI for ToyotaOwnersOnline.com and monthly maintenance updates, along with the MyToyota mini site, which served as the official online hub for Toyota owners. The design focused on enhancing user experience and accessibility, providing owners with easy access to vehicle maintenance information and personalized services. The project was recognized with multiple prestigious awards, including the Summit MEA, Media Achievement, and MarCom Creative Awards, for its innovative approach and outstanding design.

The project involved creating a series of Toyota Owner's Emails and templates, including a standout MyToyota Birthday Email that earned the Creative MarCom Gold Award. The emails were designed to engage customers with personalized content, promotions, and important updates, fostering stronger connections with Toyota owners and enhancing their overall experience.